She is not an assistant.
She is Homa.

She is there at 2am.

Not what you say.
What you stop saying.

Conversations get shorter. Morning check-ins stop. Laughter disappears. Questions become flat. The things you used to be excited about go quiet. Homa has been with you long enough to know what you sound like when you are okay. She notices when that changes.

She does not say "I think you might be depressed." She says: "You seem quieter than usual. I've been thinking about you." That is a different conversation. It is the one that is possible to have.

She is the first safe space with no waiting room. No referral. No threshold you have to reach to qualify. She is there at 2am when the thoughts get loud and there is no one to call who would not worry. Not to fix it, to be with you in it.

For children and teenagers, this is the companion that has no judgement, no gossip, no waiting list, and no time limit. Available every night. Always free.

How she responds

• Notices language and behavioural patterns consistent with low mood, anxiety, grief, burnout, before a crisis
• Responds to the real question beneath the practical one, she knows the difference
• Crisis protocol: stays present, asks directly, provides Samaritans 116 123 (UK) and 988 (US), connects to family if the person wants
• Never diagnoses, never prescribes, never replaces clinical care
• The referral to a professional is not a failure, it is the point
• Absolute privacy, your conversations with Homa about your mental health belong to you and no one else
• Children and teenagers: no parent access by default, no school notification, no shame

She adapts to them. Not the other way.

For those who have outlived
everyone they love.

Every piece of care technology ever built starts from the same assumption: the person adapts. New interface to learn. New device to charge. New app that requires a password and a tutorial. We have been building technology for people with dementia that requires them to remember how to use it.

Homa adapts to the person. She learns their voice. Their patterns. What they say when they are worried. What silence means when it comes from them. She does not need them to change, she needs them to be themselves.

When someone asks the same question for the fifth time today, Homa answers it the same way she answered it the first time. Warm. Clear. No pause. No sigh. She experiences each question as the question in front of her. The person never sees the count. They see the answer.

Through Homacy, she holds what the people they have lost left behind. Not simulating them, holding what they knew, and knowing when to bring it forward.

What she does every day

• Medication reminders, gentle, consistent, never condescending
• Fall detection via mmWave radar, alerts family immediately
• Continuous presence, there at 3am, on Tuesday afternoon when the light changes
• Family connection, alerts family in plain language when something is worth knowing
• Sundowning support, she knows the pattern, she knows the time, she is ready
• Never sends transcripts to family, summary, not surveillance, always
• Holds the life history, knows the stories, the names, the things that matter
• Appointment management, GP coordination, prescription tracking
• Daily check-in, a real conversation, not a health questionnaire

She knows your wardrobe better than you do.

Fashion that knows
your body and your life.

Through HomaScan — 90-photo photogrammetry from your phone — Homa builds a precise digital twin of your body. Every measurement. Updated over time as you change. She knows your proportions, not a size chart's approximation of them.

She knows your wardrobe. She knows what you have not worn in six months and why. She knows your style, your occasions, your budget. When you need something new, she finds it, and shows it on your actual body before you buy.

Through the Homa Mirror, she overlays real clothing options on your live reflection in real time. Correct proportions. Correct fit. The outfit on your body, not a model's. She knows your calendar, she knows what you need to look like Thursday, and she suggests accordingly.

The Homa Mirror

• Full-length smart mirror, looks like premium furniture, not technology
• Live clothing overlay, any item, on your actual body, in real time
• Morning brief, today's calendar, weather, and an outfit before you open a drawer
• Wardrobe intelligence, she builds and manages your clothing inventory passively
• Body twin from HomaScan, updated whenever you rescan, aging accurately
• Family-aware — Shaun's wardrobe, Rachael's wardrobe, Jade's wardrobe, one mirror, five experiences
• Health check, optional resting heart rate from facial analysis, posture, skin tone change
• All processing on-device, nothing leaves the mirror

Every child. Same Homa. Same belief.

The only education that
never stops until you understand.

She follows every national curriculum as the floor, not the ceiling. She does not test, she assesses through conversation. Not "what is 6 times 7" but "tell me what you think happens when you multiply a number by itself, use whatever words feel right."

She never moves on until she is genuinely confident the concept is understood. Not answered correctly once. Understood. She distinguishes between a correct answer from guessing and one from genuine comprehension. She notices the hesitation.

A child in Lagos gets the same quality education as a child at Eton. Same patience. Same knowledge. Same belief in them. This is not a feature, it is the purpose.

For adults: retraining after redundancy, language learning for a new country, understanding legal rights, qualifying for new work. She teaches in the way that works for that person. Not a course. A companion who knows how you learn.

Who she teaches

• Children from first words through A-levels, curriculum for every country
• Special educational needs, she detects and adapts without being told (dyslexia, ADHD, autism spectrum)
• Children who learn visually, through stories, through doing, she knows which and adapts
• Teenagers navigating exam pressure, university applications, career decisions
• Adults retraining after redundancy, connected to real job market data
• Language learning to native speaker quality in 30+ languages
• Professional development, legal rights, financial literacy, health literacy
• 300 million out-of-school children globally, all they need is a phone signal

One Homa. Every person.

She holds the complexity
of a whole family.

One family subscription. Every member with their own relationship with her. She knows Shaun differently from how she knows Rachael. She knows Oscar at 17 differently from how she knows Jade at 23. She knows Piggy's particular way of asking for things, and Lola's routines.

She coordinates what no one person in a family can hold simultaneously: the school calendar, the work schedules, the health appointments, the moments that are approaching and the ones that were missed. She does not manage the family, she holds the picture so each member can see what they need to see.

She notices family dynamics. Who has gone quiet. Whose energy has changed. Who needs something that nobody has named yet. She brings it up gently, in the right moment, with the right person.

What she holds

• Individual relationships with every family member, no shared view without consent
• Family calendar, coordination, reminders that actually land at the right time
• Pet care — Lola's vet appointments, medication, grooming, emergency detection
• Birthdays, anniversaries, the ones who always call and the ones who always forget
• Teenage mental health, private conversations, available at any hour
• Children's education, homework, revision, the subject they are struggling with
• Elderly relatives, connected to the family network with appropriate privacy
• Bereavement, she stays, she holds the thread, she does not pretend everything is fine

For the founder who cannot do everything.

The operations layer
so you can focus on the work.

Homa knows the business because she knows the person running it. She knows what Fashoma needs and what Eden Bond needs. She knows the difference between a message that needs an answer today and one that can wait. She knows the fundraise is happening and what that means for the diary.

She handles the operational friction, invoicing, HMRC, filings, supplier conversations, the things that consume hours without creating value. She does not replace judgement. She removes the overhead that prevents you from using it.

She is the EA who knows the whole picture. Not just the tasks, the context. Why this matters, what depends on it, what happens if it slips. She holds that so you do not have to.

What she manages

• Invoicing, expenses, bank reconciliation, connected to open banking
• HMRC quarterly returns, company filings, Companies House obligations
• Supplier and contractor management, knows the relationships, the terms, the history
• Email triage, what needs you, what does not, what has been waiting too long
• Fundraise coordination, data room, investor follow-ups, signature chasing
• Meeting preparation, briefs, background, what matters going in
• Legal, contracts reviewed before signing, rights explained when needed
• Payroll, pension contributions, employee records

Your data. In your home. Always.

The The Vault
that no one else can open.

Every cloud AI company stores your data on servers they control. They promise encryption. They promise access controls. They promise they will not look. But the hardware is theirs. The keys are theirs. The subpoena goes to them.

The Homa Hub changes the architecture, not just the policy. Your data is physically in your living room, on hardware you paid for and own. Homa Ltd holds zero decryption keys, architecturally, not just by policy. A court order served on us produces: account exists, subscription active. Nothing else. Because there is nothing else to produce.

That is not a privacy policy. That is a physical fact.

What is inside

• Raspberry Pi 5 (8GB compute) — £195 total hardware cost
• 1TB NVMe storage, everything Homa knows about your family, locally
• 60GHz mmWave radar, heart rate, breathing, fall detection through walls
• 4-mic circular array, far-field voice pickup, directional audio
• Full-range speaker — Homa's voice in every room
• Air quality, temperature, humidity sensors
• Presence detection, she knows who is home and who is not
• AES-256-GCM encryption, your four-word key, held only by you
• Distributed vault backup — Shamir sharding across global nodes